Bollywood actress Vidya Balan would be the new face of Dabur Uveda.
The new range, Uveda, launched at the Dabur headquarters at Sahibabad (UP), has roped in Bollywood actor Vidya Balan as the face of the brand.
According to the results of a research, 86 per cent of the respondents voted in favour of Balan as the face of the new brand.
The skin care market in India is estimated to be worth Rs 2,200 crore. It is a cluttered and highly competitive market, with strong contenders such as Unilever, Emami and Procter & Gamble.
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